5 Killer Features That Make Me Want to Buy a Chromecast Right Now

Image Credit: Google.com
You may have heard, Google announced a few new toys yesterday including the new Nexus 7 and Chromecast. What is Chromecast, you ask? It is a tiny little dongle (the only word that still trumps fablet on the “Please never use” scale) that when connected to any HDTV, enables you to stream content from your phone, PC or tablet wirelessly.

Big deal, right? I mean, there are many streamers out there that work just fine, why would I buy this Chromecast thing? While Apple TV pretty much owns this space right now, Roku and others offer some pretty awesome solutions for this. So what is Google’s game plan here? Why is Chromecast interesting?

5 YouTube

Let’s be honest, YouTube is becoming more and more central to our entertainment needs. Especially if you are between the ages of 6 and 16. Kids don’t buy music nowadays, they don’t even download it—they just stream it from YouTube. Now YouTube is available on Apple TV, if you can call it that. It is a pretty limited app, similar to most Google apps on iOS (ahem, Gmail). Something tells me YouTube on Chromecast will offer the full-blown experience. In addition, there’s the fact that Chromecast is optimized for Chrome usage, which is by far, the best browser out there right now.

4 Here Come the Apps…

When Google says they want to create a developer ecosystem around a product, you know they mean it. The Google Cast SDK, which will allow developers to stream their content to Chromecast is live and developers are surely going to adopt it on a wide scale.

3 It is Ridiculously Tiny!

While the Apple TV is pretty nice looking and relatively easy to set up, nothing beats Plug and Play, literally. Plug this little guy on to your standard HDTV and with no wires, no setup, you are good to go. That will surely appeal to a whole lot of people (I am one of those people).

2 Gotta Love Open!

So you know how Apple has Airplay and Apple TV? And you know how the leading mobile platform today is not iOS, but Android? Right, so Android users, and Windows users, and anyone else are all outta luck with Airplay. Not the case with Chromecast. It supports Android, iOS, Windows on the PC, OSx, Chrome OS and even Windows Phone 8. So there’s that.

1 Wait, HOW MUCH Does It Cost? Sold!

Are you sitting down? Listen, I love my Apple TV, I really do. But it costs $99. There are many other great streaming products out there that cost just as much if not more. Google is offering this bad boy for less money than I spend on an average date night dinner. $35. Yes, really.

Hillel Fuld is Senior Evangelist at inner-active.com, a leading player in the mobile app monetization space. In addition, Hillel contributes to various leading online publications including The Huffington Post, Mashable, Gigaom, Business Insider and more. You can find him on Twitter as @Hilzfuld.

0 thoughts on “5 Killer Features That Make Me Want to Buy a Chromecast Right Now”

  1. Sorry, the “the even windows phone 8” part I did not see…Have you get chromecast working with it? Id appriciate knowing how…

  2. Chromecast can stream local media, you just have to enter the local URL to your media file in your chrome browser. I know because I have tested it myself.

  3. From everything Ive read the ChromeCast lacks one basic feature – the ability to stream content that is local to my home network. I have lots of media available on the hard drives in my house that I will not be able to play via the ChromeCast since it lacks the ability to connect to a local media server. I know that this is (most likely) temporary but without the ability to play back local content it doesnt do that much for me.

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